Advertisment for Dunlop tyres: Happy motoring days

Abstract

An advertisement that incorporates a drawing of three men and two women gathered together for a picnic. The picnickers are equipped with a spirit stove for heating water, a kettle, baskets, crockery and napkins. One man presents a cake to the group. The car is depicted with no identifying logos or emblems, but the shape of the engine front is similar to that of the Model T Ford. Francis Birtles' much publicised overland trips in the Ford helped make it Australia's best-selling car in the 1920s. The sketchy background of clouds and distant hills suggests a fresh, open environment. The main caption is: Happy motoring days are only possible when you are free of all tyre troubles. A caption in the lower left corner of the advertisement includes: greetings of the season; however, since the picnickers are warmly dressed, it seems unlikely that the season referred to is the Australian Xmas season.